top of page
STEVE MADDEN
Agency: Born05
Design: Zeferino de Fretes
Brief
To write and create a brand positioning, visual identity and tone of voice for Steve Madden's European market, where the brand is rapidly gaining market share and growing in popularity in cities like Berlin, Amsterdam and Paris.
Campaign treatment
The European tone of voice and visual treatment was applied to Steve Madden's commercial, digital and OOH advertising campaigns, showcasing the company's spring – and later, summer – collections.
1/7
bottom of page